Episode 37 - LAD Design - Lawrence Azerrad - Ode to Joy Album Design

My guest on this episode is Lawrence Azerrad. He is the Found and Principle at LAD Design Studio based out of LA. LAD Design specializes in working with Musicians, Cultural Institutions, and Enterprises looking to visualize the future. @lad_design

In this episode, we are diving into his Grammy Award Winning design for the Ode to Joy Album for the band Wilco. This piece is incredible. There are a number of different interactive features in this book! 

Lawrence shares with us where the idea for this project came from and a behind-the-scenes look at what it took to bring it to life. 

He also shares with us his journey leading up to founding LAD Design, how he got started doing creative and design for musicians, and how album artwork is an extension of the music. 

All that and so much more in this episode of the Print Design Podcast.